Privacy Policy for HillCo Paint

Who We Are

HillCo Paint is a professional painting company serving Austin, Texas and surrounding areas. Our website is located at https://www.hillcopaint.com.

Contact us: info@hillcopaint.com

What Information We Collect

Information You Give Us

When you contact us or request services, you may provide:

• Name and contact information (email, phone number)
• Property address and location
• Project details and service requests
• Communications and preferences

Information We Collect Automatically

When you visit our website, we automatically collect:

• IP address and general location
• Device and browser information
• Pages visited and time spent on our site
• How you found our website

Cookies, Pixels & Tracking

We use various tracking technologies, including:

• Meta Pixel & Conversions API - to measure ad performance and show relevant ads
• Google Analytics 4 - to understand website usage
• Email delivery services (SendLayer/SMTP) - to send communications
• Website cookies - for functionality and preferences

We may use hashed identifiers (encrypted versions of your email or phone) for ads measurement and creating custom audiences for advertising.

How and Why We Use Your Information

We use your information to:

• Respond to your inquiries and provide quotes
• Provide our painting and refinishing services
• Improve our website and services
• Analyze website usage and performance
• Show you relevant ads and measure their effectiveness
• Prevent fraud and ensure security
• Comply with legal requirements

Cookies & Tracking Technologies

We use cookies, pixels, and similar technologies to enhance your experience and understand how you use our website. Third-party partners (like Meta and Google) may also set and read their own tracking technologies.

Your Controls: You can manage cookies through our Cookie Preferences (if available) or your browser settings. Most browsers allow you to block or delete cookies, though this may affect website functionality.

How We Share Your Information

Service Providers

We share information with trusted companies that help us operate, including:

• Website hosting and technical services
• Analytics providers (Google Analytics)
• Email and communication services (SendLayer/SMTP)
• Customer relationship management (CRM) tools
• Payment processors (if used)

Advertising Partners

We share information with advertising partners like Meta (Facebook/Instagram) and other platforms for targeted advertising and measurement. This includes creating Custom Audiences using hashed (encrypted) versions of your contact information.

Important Note for California and Other States

Under some state privacy laws, sharing data for cross-context behavioral advertising may be considered "selling" or "sharing" personal information. We provide ways for you to opt out (see "Your Choices" below).

Your Choices & Opt-Outs

Cookie & Tracking Controls

• Use our Cookie Preferences tool (if available) to manage consent
• Adjust your browser settings to block or delete cookies
• Use device settings to limit ad tracking

Advertising Opt-Outs

• Visit Meta Ad Preferences to control ads on Facebook and Instagram
• Email us at info@hillcopaint.com to opt out of Custom Audiences

Do Not Sell or Share

If you're a resident of California or another state with "Do Not Sell/Share" rights, you can opt out:

• Visit our Do Not Sell or Share page
• Email us at info@hillcopaint.com
• We honor Global Privacy Control (GPC) signals where required by law

Legal Bases for Processing (EEA/UK)

If you're in the European Economic Area or UK, we process your data based on:

• Consent - for advertising cookies and analytics (you can withdraw consent)
• Contract - to provide quotes and services you request
• Legitimate interests - for security, fraud prevention, and website operations
• Legal obligation - to comply with applicable laws

You can withdraw consent at any time by contacting us or adjusting your settings.

Your Privacy Rights

Depending on where you live, you may have rights to:

• Access - see what personal information we have about you
• Correct - fix inaccurate information
• Delete - request removal of your information
• Portability - get a copy of your data in a standard format
• Restrict or opt out - limit how we use your information
• Object - oppose certain types of processing
• Withdraw consent - for activities based on your permission

How to Submit Requests

Email us at info@hillcopaint.com with your request. We may need to verify your identity and will respond within the timeframes required by law (typically 30-45 days).

How Long We Keep Your Information

We keep your information only as long as needed for business purposes or as required by law. For example:

• Inquiry and quote data: typically 24 months unless we have an ongoing relationship
• Service records: duration of warranty plus applicable legal requirements
• Website analytics: as configured in our tools (usually 2-4 years)

Security

We use reasonable technical and organizational measures to protect your information from unauthorized access, loss, or misuse. However, no system is completely secure, and we cannot guarantee absolute protection.

Children's Privacy

Our services are not directed to children. We do not knowingly collect personal information from anyone under 13 (or 16 in some jurisdictions). If you believe we have collected information from a child, please contact us immediately.

International Data Transfers

Your information may be transferred to and processed in countries other than where you live. When we transfer data internationally, we use appropriate safeguards such as EU Standard Contractual Clauses or other legally recognized mechanisms.

Facebook/Instagram Lead Ads

We may use Facebook and Instagram Lead Ads to collect inquiries. When you submit information through these forms:

• We use your information to respond to your inquiry and provide quotes
• We may send you marketing communications (with option to unsubscribe)
• Your submission indicates consent to be contacted about our services

Email Communications

We use email services (including SendLayer and SMTP providers) to communicate with you. All marketing emails include an unsubscribe link. You can also email info@hillcopaint.com to opt out.

Changes to This Policy

We may update this privacy policy from time to time. When we make changes, we'll update the "Last updated" date and notify you through our website or other appropriate means. The current version always reflects our latest practices.

Frequently Asked Questions